You'd expect international corporations to provide roughly the same level of service regardless of country. But that's not always the case. For example, IKEA for some reason doesn't translate its websites even into English. And while you can get by in Serbia without too much trouble, good luck navigating the Israeli version (though they did manage to create an English version in the Emirates).
And they don't offer delivery either. At all. If you really need it, you can order through a third-party company (their interface is also only in Hebrew). Just 250 shekels (72€) and they'll bring everything. The catch is that smaller items aren't available through them, so you'll have to pick those up yourself. But there is a plus side: delivery includes stair climbing to any floor. This matters because many buildings don't have elevators, and movers charge decent money per flight of stairs.
The local IKEA also charges more for the same products. For example, a bed in Israel costs 17% more than the same one in Serbia.
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